With the campaign, McDonald’s wants to continue celebrating tolerance, diversity and generosity.
The source is Ads of the Word.
Advertising Agency: BETC, Paris, France
Agency Management: Henri Tripard, Julien Grimaldi, Juliette Aguglion
Chief Creative Officer: Stephane Xiberras
Executive Creative Director: Olivier Apers
Art Director: Cyril Arandel
Copywriter: Adrian Skenderovic
Traffic: Stephane Renoir-Mousli
Photographer: Kim Reenberg
Art Buyer: Victoria Vingtdeux
Producers: Chantal Bertina, Arno Poulain / Rita